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Adding mobile push to your application can extend the range of options and opportunities you can benefit from when offering a mobile app.

Running an online store is no cakewalk. You have to consider many factors to see and understand whether your business grows. You can do that through analytics and measuring marketing metrics and KPIs.

We’ve gathered a list of the most interesting mobile-push-related statistics that will give you a better insight into this marketing tool.

Thriving on social media is not an easy task. If you run a news website, you should create a strategy that makes the most of your biggest asset – the constant flow of news. Let’s see how you can create a working social media strategy for your company

Publishers may be able to raise quality and conversion rates while also speeding up their pages thanks to technological advancements. Lazy loading is one of these solutions. 

In marketing, space is of the essence. When you’re writing ads, push notifications, slogans or other short forms of copy, every word and every comma matter. Here are a few tips that will help you write effective copy.